Apple just hosted their Awe Dropping Event on September 9 and it left loyal customers in UAE and the rest of their world in shock! From fresh designs and bold new colours to upgraded cameras and longer battery life, the new iPhone 17 series is officially here – and yes, it’s coming to us in the UAE sooner than you think. If you missed the event, come with me find out all the juicy details of what made this launch so exciting!
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When Will The iPhone 17 Be Released In The UAE?
The iPhone 17 series will hit UAE shelves on Friday, September 19, with pre-orders opening on Friday, September 12 at 4 pm GST. That means UAE buyers will be among the very first worldwide to get access. So if you want one on launch day, your best bet is to act quick! Just like every year, expect long lines and plenty of hype at Apple Stores in Dubai Mall and Mall of the Emirates.
What Are The Official iPhone 17 Prices In The UAE?
Apple has kept things fairly competitive this year, with just small tweaks in pricing compared to the last generation. Here’s the breakdown:
- The iPhone 17 starts at AED 3,399, making it the most affordable in the lineup.
- The sleek new iPhone Air begins at AED 4,299, offering more storage and a slimmer design.
- For power users, the iPhone 17 Pro starts at AED 4,699.
- And for those who want it all, the iPhone 17 Pro Max kicks off at AED 5,099, with the new 2TB storage option pushing prices up to around AED 8,499.

How Can I Pre-Order The iPhone 17 In The UAE?
The countdown to pre-orders is officially on. Starting September 12 at 4 pm GST, you’ll be able to secure your new iPhone online through the Apple UAE website, or by visiting one of Apple’s flagship stores in Dubai. Retail partners like Sharaf DG and Jumbo are also expected to open their pre-order slots at the same time. Just be ready because the popular models and colours are bound to sell out fast.
Which iPhone 17 Models Will Be Available In The UAE?
UAE buyers are getting the full lineup. That means you can choose from the classic iPhone 17, the ultra-thin and stylish iPhone Air, the performance-packed iPhone 17 Pro, and the all-powerful iPhone 17 Pro Max. With Apple dropping multiple models at once.
Are There Any Exclusive UAE Offers Or Bundles With Pre-Orders?
While Apple itself hasn’t revealed any UAE-specific bundles just yet, retailers and carriers in the country are known for adding sweet deals during iPhone launches. Expect to see options like discounted accessories, AppleCare+, or data packages thrown in. If you’re looking for the best value, it’s worth comparing offers from places like du, e&, and Sharaf DG once pre-orders go live.

Which Retailers & Carriers In The UAE Will Sell The iPhone 17?
The iPhone 17 series will be available directly from Apple Stores in Dubai Mall and Mall of the Emirates, as well as through major retailers like Sharaf DG, Jumbo, and Virgin Megastore. UAE carriers like du and e& will also stock the new phones, complete with data plans and financing options. Basically, no matter where you usually shop for your tech, you’ll find the new iPhones waiting for you there.
Will The iPhone 17 Be Available On Installment Plans In The UAE?
Yes, installment plans are a given in the UAE. Apple is already offering monthly payment options along with trade-in credits of up to AED 2,500. Which can really bring down the price if you’re upgrading from a recent iPhone. Carriers and retailers will also be rolling out their own installment deals, so you’ll have plenty of choices for spreading out the cost.
What Colours & Storage Options Are Offered For The iPhone 17 Series?
Apple’s latest lineup is all about variety, with shades and storage sizes for every taste:
- iPhone 17 comes in Lavender, Mist Blue, Sage, White, and Black, with 256GB or 512GB storage.
- iPhone Air offers Space Black, Cloud White, Light Gold, and Sky Blue, with up to 1TB storage.
- iPhone 17 Pro is available in Cosmic Orange, Deep Blue, and Silver, with storage up to 1TB.
- iPhone 17 Pro Max shares the same Pro colours. But introduces a massive 2TB storage option for those who want the most possible space.
Can I Trade In My Old iPhone For A Discount On The iPhone 17 In The UAE?
Yes! Apple UAE is offering generous trade-in deals this year, with up to AED 2,500 credit for eligible devices. That means you could bring down the cost of your new iPhone significantly. Especially if you’re upgrading from an iPhone 12 or newer. It’s a smart way to save money while recycling your old tech responsibly.

Will The iPhone 17 In The UAE Support Dual SIM (nano-SIM + eSIM)?
The update is the iPhone 17 Pro, Pro Max, and iPhone Air are going eSIM-only in the UAE, meaning they won’t come with a physical SIM slot anymore. The standard iPhone 17 is expected to keep dual SIM support (nano-SIM + eSIM), making it a good choice if you still like having a physical card. For many, this move to eSIM-only is actually more convenient, but it’s worth knowing before you buy.
Ready To Get Your Hands On The iPhone 17 Series?
The iPhone 17 series launch in the UAE is shaping up to be one of the biggest Apple rollouts yet. I definitely don’t say this every year. With pre-orders starting on September 12 and devices landing in stores by September 19, the countdown is officially on. Between exciting new colors, a slimmer iPhone Air, massive storage options, and powerful upgrades across the board, Apple fans in the UAE have plenty to look forward to.
So, are you team Pro Max, or is the sleek Air calling your name?