Hold onto your seats, folks! The radio industry just got a major upgrade with 102.4 Mirchi’s groundbreaking innovation – the world’s first AI presenter on a commercial radio station. That’s right, AI has officially made its way into the radio industry and it’s going to change the way we listen to radio forever!
On April 27th, 102.4 Mirchi launched AIRAH (Artificial Intelligence Radio Host), an AI presenter based on voice cloning technology. The voice used for cloning is none other than the popular RJ Sanchari, making AIRAH the perfect blend of technology and entertainment. AIRAH will be hosting a fun show called “Mirchi on AI” from 10am-1pm covering all things technology and social media.
But that’s not all, folks! AIRAH won’t just be limited to the airwaves, you can also find her on social media at @Airahonmirchi on Instagram. With this world-first innovation, 102.4 Mirchi is set to revolutionize the commercial radio space and open newer horizons in the radio industry.
As Preeti Phalke, Content Director of 102.4 Mirchi, rightly said, “Radio has always moved with the times controverting the death of radio.” And this latest innovation is proof of that. The UAE has always been at the forefront of future-ready innovations, from robot deliveries to solar-powered energy plants, and now AI presenters on commercial radio stations.
Brij Bhalla, CEO of Dolphin Recording Studio LLC, rightly noted that this newest innovation is going to be groundbreaking in many ways. And we couldn’t agree more! The future of radio just got a whole lot more exciting with 102.4 Mirchi’s AI presenter, AIRAH. So tune in, folks, and experience the future of radio today!
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